While sales funnels can be an effective way to convert leads into customers, I don’t believe they completely eliminate the need for a company website.
A website can serve as a central hub for your brand and provide valuable information to potential customers.
It can also serve as a platform to showcase your products or services and build credibility with your audience.
In fact, as I help coaches to get more customers on their websites. I believe a well-designed website can actually enhance your sales funnel by providing additional touchpoints for potential customers to engage with your brand.
For example, you could use your website to offer valuable content that educates your audience and builds trust in your brand, which can then lead to more conversions down the line.
Of course, every business is different, and there may be cases where a sales funnel is all that’s needed to effectively reach and convert your target audience.
But in general, I think it’s important to have a website as part of your overall digital strategy.